Coca-Cola x Uber Eats x Feeding America

We partnered Coca-Cola with Uber Eats & Feeding America to help fight hunger and drive traffic to restaurants during the pandemic. During the height of the pandemic, Coca-Cola transformed an everyday act of necessary convenience (online delivery) into a conscious act of charitable giving (meal donations). Coke wanted to restore traffic to its valued restaurant partners, while at the same time supporting local communities. For every meal ordered on Uber Eats, Coca-Cola donated one meal to Feeding America, with a goal of donating 5 million meals by the program’s end — and all shoppers had to do was click, order and dine at-home when their delivery arrived.